Customer satisfaction improves in services sector

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ZIMBABWE’S services sector is witnessing significant improvements in service provision and customer satisfaction, the 2024 State of Service Economy Survey (SOSES) shows.

The annual survey, now in its second year, is a collaborative effort between ZB Financial Holdings, Consumer Feedback Consultancy, Tatu Advertising, and The Financial Gazette.

This year, the survey evaluated 12 essential industries, 10 of which have been recognised by the World Bank as pivotal to service economies in developing countries.

These industries include utilities, health, education, telecommunications, banking, retail, tourism, transport, insurance, energy, real estate, and agriculture.

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